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The Shanghai Museum is launching a logo and mascot design competition! If you are a designer, museum-goer, art lover or simply want to share with us your inspiration, join now and impress the world with a brand new image of the Shanghai Museum!
From now on to 31st August, you can submit your designs to us by email. You can download materials for the Competition here and find more information about the Shanghai Museum on this website. Do not forget to subscribe to our Wechat official account “上海博物馆 (in Chinese) ” to learn more details.
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Entry qualifications
The design competition is open to everyone from all over the world that would like to demonstrate their creativity and abilities regardless of experience and professions.
Entries may be made individually or as an organization or a group.
No entry fees are required.
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Submission materials
You can include no more than three logo designs or/and three mascot designs in your entry. The designs should be presented in full color and black-and-white.
For logo designs, please submit:
A logo that includes:
The Chinese name - “上海博物馆”
(The vector file of the calligraphy characters can be downloaded from the official website. The font cannot be modified. No limitation to the arrangement of the characters.)
The English name - “Shanghai Museum”
The main logo graphic
Logo description, standard line draft, color specifications, fonts and typography, configurations and usage and other necessary information about the visual identity
A profile that indicates the creative idea and concept of the design (within 500 words)
Examples of placing the logo on promotional items, like stationery items (business cards, letterhead, notebooks, etc.)
For mascot designs, please submit:
A mascot (single or multiple characters in three views)
A profile that tells the name, character features, personality traits and story of the mascot (within 1000 words)
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Entry submission
Each design must be submitted as a PDF file with RGB images on an A4 size sheet (297*210 mm). Scanned hand-drawn designs are also acceptable. Size of a single file should be within 30 MB.
Along with the designs, please also include:
The Entry Form filled with all information and your signature
The Letter of Commitment with your signature
The Entry Form and the Letter of Commitment shall be scanned and emailed as PDF files. Entries without the two files will be deemed invalid.
Submit your entry by email to gbzj@shanghai-museum.org. Edit the email title as “Logo/Mascot design entry + name of the designer/group/organization”.
Submit your entry during the following period:
6th May 2019 at 00:00 - 31st August 2019 at 23:59 (Beijing time)
Entries not submitted during this period will not be accepted.
Do not submit your entry in different emails. Only the first submission by email will be accepted.
You will receive an auto-reply email confirming your submission. Please check all required materials are included to ensure the validity of your submission. Any invalid submission will not get further notice.
Designs and profiles submitted must not include any information that shall identify the designer.
By participating in the Competition, you agree to be bound by, and are deemed to have read, understood and accepted the Shanghai Museum Logo and Mascot Design Competition Terms and Conditions.
Please note that we may be unable to respond to individual inquiries.
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Selection procedure
Selection process
| 1st Sept. – 30th Sept. |
First selection The Selection Panel appointed by the Shanghai Museum will evaluate all entries and select a short list of candidate designs to be released for online public voting. |
| 1st Oct. – 31st Oct. |
Public voting The 10 candidate designs selected by the Selection Panel and top 20 designs from the public voting will enter the final selection. Note: Cheating is strictly banned in voting. Violators will be disqualified. |
| 1st Nov. – 30th Nov. |
Final selection The Selection Panel will select final winners. |
| 1st Dec. – 31st Dec. |
Announcement of results The final results will be announced on our official website and other social or mass media. |
Prizes and awards
For logo designs:
One 1st prize: RMB 20,000 + medal
Two 2nd prizes: RMB 10,000 + certificate
Three 3rd prizes: RMB 5,000 + certificate
Four Excellent prizes: RMB 2,000 + certificate
For mascot designs:
One 1st prize: RMB 20,000 + medal
Two 2nd prizes: RMB 10,000 + certificate
Three 3rd prizes: RMB 5,000 + certificate
Four Excellent prizes: RMB 2,000 + certificate
Notice:
All prizes will be awarded in RMB. Tax is included and will be withheld by the Shanghai Museum.
For winning groups, prizes will be awarded to the legal or authorized representative.
If the winning designer does not have full capacity for civil conduct, prizes will be awarded to his/her legal guardian.
Original documents of the design process (e.g. AI, CDR, PSD files at a minimum resolution of 300 dpi) should be provided for receiving prizes. Do not discard documents or data used during the design process.
The winning designer will be asked to provide a complete design solution, including source files of vector graphics and fonts, and should apply modifications to the design if necessary.
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Intellectual property rights statement
The winning designer shall irrevocably agree to grant the Shanghai Museum the perpetual and exclusive intellectual property rights worldwide, including but not limited to the rights to obtain a patent, design, and/or trademark, in and to the design, as well as the right to entirely or partly transfer, reproduce, copy, publish, alter, adapt, modify, translate or distribute the design in any manners such as publications, web, exhibition, broadcasting, filmmaking, television, video production, sound recording, etc., for commercial and non-commercial purposes. The Shanghai Museum has the right to grant other media, websites, organizations and individuals license of using the design for the purposes above. When using the design for the purposes above, the Shanghai Museum may or may not indicate the designer’s name or identity.
The winning designer that quits the Competition after the announcement of results shall bear full legal and related responsibilities arising from the action. The Shanghai Museum reserves the rights to claim compensations for any potential harms and losses.
During the Competition (including the selection period) it is not allowed to use the submitted designs for other purposes (except for occasions allowed by laws).
The intellectual property rights of the vector graphic of the Museum’s Chinese name in calligraphy characters “上海博物馆” are in the possession of the Shanghai Museum and protected by the law. The vector graphic can be downloaded and used only by applicants and only for the designs for the Competition. The Shanghai Museum has the right to bring proceedings against violators for using the vector graphic for other purposes.
Submitted designs will not be returned. The intellectual property rights of the designs that fail to win remain to be owned by their designers.
The Shanghai Museum reserves the final interpretation right for the Competition.
